Pio Bagel celebrates anniversary by giving back
July 13, 2015
One year after opening their neighborhood bagel shop, Pio Bagel, at the corner of Lawrence and Willoughby Streets, the Espinoza family wants to say thank you to their customers by offering free coffee (during breakfast hours) and soda (during lunch hours) with purchase this Friday, July 17th.
“It’s hard for a business to succeed in its first year,” said Javier Espinoza, who co-owns Pio Bagel and the Tio Pio franchise with his siblings. “That’s why we want to thank the neighborhood for welcoming us.”
As we told you in a profile about the Espinoza family business last year, Javier, Carlos, Patricio, and Narcisa originally hail from Ecuador and upon arriving in America in the 1990s, mostly began working in the food and restaurant industry. But it was while working maintenance at a building on Livingston Street in the mid-‘90s that Javier realized there was a need for more restaurants in the Downtown Brooklyn market.
Because he “couldn’t find anything to eat for lunch,” Javier and his brothers spent the next several years looking for a restaurant investment opportunity in the neighborhood. They found it in an Indian food joint on Bridge Street, opening in 2002, where the Espinozas kept tinkering with the concept until they struck upon the roast chicken recipe that has become their signature dish at Tio Pio.
Now with two Tio Pio restaurants in Downtown Brooklyn, and a third in midtown Manhattan, Espinoza says they are looking at expansion plans for Queens.
“It took a lot of hard work and dedication to make it here, especially from my brothers,” said Javier. “Now we want to give thanks for our success.”